#1 Read, read, and read some more! I'm always reading something. Books, newspapers, magazines, blogs, tweets, you name it. The crux is,...

Actually, let me save you the time. Of.Course.There.Is. Just ask Liam Neeson or Burberry - two recent examples from the 'how not to do...

As a public relations consultant working with hotels and B&B's in Cumbria, I was interested to read Juliet Kinsman's recent piece on...